A term that is jokingly meant to try and describe saved electricity that by means of energy efficiency was not created, used or wasted. It is not yet a real physical amount or a measureable quantity, simply an attempt to popularize the thinking that saving electricity and making efficiency-efforts more fun and useful.

The potential in energy efficiency efforts in U.S. of reducing peak demand on electriciy is possibly as large as 60 Nuclear_Power_Plants of the infamous Chernobyl-sized plant.[1] (1989)

Compare this idea with the popular Benjamin Franklin quote: A penny saved is a penny earned[2]

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