The 'future we deserve' is a phrase which can be taken at least two ways. In a positive sense, we might use it to affirm that we have rights as citizens of the world and that we collectively should be working towards a future that we all - collectively - deserve.
But to me, the phrase has resonance with the idea of getting the 'politicians we deserve' - meaning that if we are apathetic about our future as our body politic, we'll get what we deserve, ie a lot less than we would have had we thought and planned for a better future.