Greenwashing (a portmanteau of "green" and "whitewash") is a term describing the deceptive use of green PR or green marketing in order to promote a misleading perception that a company's policies or products (such as goods or services) are environmentally friendly.
| License | CC-BY-SA-3.0 |
|---|---|
| Language | English (en) |
| Related | 0 subpages, 1 pages link here |
| Impact | 269 page views |
| Created | January 13, 2011 by Joshua M. Pearce |
| Modified | March 2, 2022 by Page script |
| Cite as | "Green washing". Appropedia. 2011–2022. Retrieved April 25, 2024. |
| API queries | basic, semantic, html, files, more |
