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Appropedia:Fundraising/2013 crowdfunding campaign
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== Tasks == * <s>Work out: "Crowdfunding" style fundraiser, or a more straightforward "ask" like Wikipedia? (Note: Wikipedia has massive traffic, so most huge numbers of people see their site notices.)</s> Going with a crowdfunder. '''Done!''' * <s>Choose platform:</s> we're going with StartSomeGood.<ref>Third party platforms include Indiegogo, StartSomeGood... StartSomeGood have a nice site and have been very helpful.<br>We could have our own platform (only feasible with a strong tech team): CiviCRM (very big & complex); WordPress (probably only good for presenting the campaign, not so great for supporter database, newsletter or other specialized functions);... Maybe in the distant future when we have the experience and resources.</ref> '''Done!''' * Find communications interns/volunteers. ([[User:Chriswaterguy|Chriswaterguy]] working on this, through UNV and setting up our own application form & process.) * Collect stories! ** Run a survey to learn about our audience and gather stories. ([[User:Chriswaterguy|Chriswaterguy]] - help welcome.) ** Invite people to record themselves talking about Appropedia for a sentence or so. (Kiva helping with this. [[User:Chriswaterguy|Chriswaterguy]] to blog the request?) * Collect examples of awesomeness on Appropedia - top appropedia pages, esp those with nice photos. (Kiva and Chris - suggestions welcome.) * Develop a budget - what we want the money for. See below, [[#The need]]. (Don't put a lot of detail in the pitch, though.) * Design banner or popup ads for Appropedia. Incorporate a regular payment option. * Create video messages. Some will incorporate contributors' stories that we've solicited. (Personal message is most important. If it's super catchy and gets shared a lot, even better.) * Work out rewards. ** Focus mainly on experiential rewards - connecting with Appropedia people, visiting (if you're nearby), even dance lessons... ** Consultancy with an Appropedia director on (not-for-profit issues, online community, sustainable tech, development tech...) ** A 3D printed object (Joshua?)
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